Kemp Geotechnical Consulting
Logo Design • Stationery & Report Documents • Style Guide • Website Design & Development
Kemp Geotechnical Consulting is a Queensland consultancy specialising in numerical modelling and geotechnical mining advice, for safer, smarter development. It is technical, detailed work, and clients expect precision.
The challenge
Kemp Geotechnical Consulting started out with a DIY logo, which did the job in the early days. But the business grew and its services changed, and the logo stayed where it began. It no longer matched the quality of the work, or the clients they wanted to attract.
In a field where credibility is everything, first impressions count. Proposals and reports are often the first thing a prospective client sees, and they wanted those documents to look as expert as the people behind them.
The solution
We started by learning the industry. Before any design, we spent time getting to know geotechnical work, from numerical modelling to mining reports, and what clients look for when choosing a consultant.
From there we worked through illustrations, sketches and drafts to a refined logo that feels confident, technical and professional. We chose colours that suit the industry and mean something, and built a full brand around the logo, so every document, card and web page looks like it comes from the same company, with a polished website that ties it all together.
Our approach
- Learn the industry. Research into geotechnical work and Kemp's clients.
- Explore ideas. Illustrations, sketches and drafts to find the right direction.
- Refine. Narrowing to one strong logo, with colours and fonts that suit the industry.
- Build the system. Stationery, proposal and report templates, and a style guide.
- Bring it online. A polished website that ties it all together.
How we helped
- A professional new logo to replace the DIY original
- Brand colours and fonts, set out so the brand stays consistent
- Logo files in all the formats they need, for print, screen and sponsorship use
- Letterhead and business cards
- Proposal documents and report cover pages, designed for the documents clients read most
- A polished, consistent website designed and built to match the new brand
The result
Kemp Geotechnical Consulting's new logo has since been used in their promotional and sponsorship activity, and in partnerships. The same look now runs across their reports, proposals and website, so the business presents the same professional face everywhere a client meets it.
“We worked with Graphika to create a new company logo and report cover pages. Our business looks much more polished and professional now. We couldn't be happier with the service!”Kemp Geotechnical Consulting
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